Los Angeles got a night to remember when Larry June and DJ Mustard pulled up for Weedmaps’ first-ever Kickback. The surprise performances turned an already buzzing Saturday into a cultural milestone, fusing West Coast hip-hop energy with cannabis culture in a way that felt both natural and electric.
West Coast Energy on Full Display
Larry June, known for his smooth, motivational flow, brought his signature cool to Love Hour LA. His set was more than music — it was a lifestyle moment, complete with the vibes that have made him a cult favorite. June’s ability to connect with audiences through authenticity fit seamlessly into an event that was about more than just entertainment.
DJ Mustard followed with the high-energy, club-ready sound that has defined a decade of West Coast music. From timeless hits to unreleased heat, Mustard turned the Kickback into a celebration of Los Angeles itself. His presence gave the event a stamp of credibility, tying the city’s music and cannabis scenes together under one roof.
Weedmaps Steps Into the Spotlight
Behind the beats and performances stood Weedmaps, curating the Kickback as its first-ever event of this kind. Known as the go-to platform for cannabis discovery, Weedmaps used the Los Angeles debut to move beyond digital and show up in culture directly. More than 500 guests filled the venue, including tastemakers, cannabis insiders, and brand partners, proving that the Kickback was more than just another party.
Weedmaps designed the event to spotlight what makes the plant powerful: connection. Guests gathered at Dab Bars stocked with leading brands, joined Puffco raffles, and engaged with legendary street artists from The Seventh Letter. Each activation showed that cannabis belongs alongside art and music, not hidden in the background.
Art and Streetwear as Culture Drivers
The Seventh Letter collective added depth to the experience, curating art installations that gave the event its visual soul. A live mural unfolded as the music played, drawing crowds into the process of creation. Limited-edition prints and streetwear tapped into Los Angeles’ roots, letting guests take home exclusive pieces that embodied the spirit of the night.
Why It Matters
By leading with Larry June and DJ Mustard, the Kickback showed how cannabis and music can push culture forward when aligned authentically. Weedmaps didn’t just sponsor a show; it created an ecosystem where art, music, and cannabis met on equal ground. That shift is critical as the industry continues to look for new ways to connect with consumers in regulated environments.
A Blueprint for the Future
The Los Angeles debut is likely just the start. The Kickback series has potential to travel, building new connections in markets where culture and cannabis intersect. With artists like Larry June and DJ Mustard showing up, the formula is clear: lead with talent, celebrate the culture, and let cannabis shine as the common thread.
Final Thoughts
Larry June and DJ Mustard gave Los Angeles a night that will be talked about long after the lights dimmed. Weedmaps delivered the platform to make it happen, proving that when music and cannabis collide, culture wins.
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