Breaking New Ground: First 100% Black-Owned Cannabis Dispensary Opens in Northern New Jersey
The cannabis industry in New Jersey just got a lot more interesting. Mark your calendars for October 28th, because Noiré Dispensary, the first 100% Black-owned cannabis retail store in Northern NJ, is throwing its grand opening block party from 12 pm to 6 pm.
The Visionaries: Giovanni and Sharquana Paul
A husband-and-wife duo, Giovanni and Sharquana Paul, bring not just enthusiasm but also a wealth of experience to the burgeoning adult-use cannabis market. Owners of the successful Zebulon 51 in Denville, New Jersey, they are no strangers to the cannabis ecosystem.
The Inception: A Labor of Love
You might say this venture was quite literally born of labor. Five years ago, as Sharquana was experiencing contractions with their fifth child, the couple were also finalizing their business plan. The Pauls are emblematic of the American dream, converging social justice and entrepreneurial verve.
Turning The Black Door Into A Gateway
Inspired by the clandestine “black doors” of their Brooklyn roots, Noiré aims to shift the narrative from secrecy to safety, knowledge, and inclusivity. This vision is clearly mirrored in their staff, who go beyond mere salesmanship to educate customers on responsible cannabis consumption.
An Array of Choices
Step into Noiré’s Maplewood location and you’re not just a customer—you’re a valued member of a community. The dispensary offers an impressive line-up of top brands, alongside a free printed magazine featuring educational pieces, industry insights, and community stories.
Community First, Always
For the Pauls, community support isn’t an afterthought; it’s the core of their mission. Membership in various community groups and active involvement in mentorships underline their commitment to giving back.
In Conclusion
If you’re around Maplewood this weekend, you won’t want to miss the grand opening of Noiré Dispensary. It’s not just a store; it’s a shift in the landscape of cannabis in New Jersey and a major stride for diversity and inclusion in the industry.
