Today, HeadCount’s Cannabis Voter Project, which mobilizes voters who want to reform cannabis laws, has released a star-studded video encouraging “cannabis voters” to reach out to elected officials regarding federal cannabis legalization. An impressive lineup of celebrities
and influencers including prominent rapper Pusha T, super-producer Hit-Boy, former NBA star turned cannabis entrepreneur Al Harrington, and comedian HaHa Davis, are featured in the call-to-action video. Cannabis Voter Project was launched in 2018 by the non-profit, non-partisan voter registration organization HeadCount.
Directed by Marvin Bing, the short video sees some of your favorite celebrities urging voters to contact their senators at CannabisInCommon.org, an initiative of the Cannabis Voter Project. Additionally, the celebs call on citizens to take action so that cannabis is not only legalized, but so cannabis convictions are expunged and communities hurt by the War on Drugs can begin to benefit from the “billions” to be made through legal cannabis sales. The video debuts just days after Senate majority leader Charles Schumer, Sen. Cory Booker, and Sen. Ron Wydenintroduced their long-awaited Cannabis Administration and Opportunity Act, which marks the first time that the Senate has seriously considered legalizing cannabis at the federal level.
“Lifestyle and culture plays such a big role in cannabis. It’s refreshing to support and join so many friends from our community to add voice to such an urgent and critical effort,” said The Smokers Club Co-Founder Shiest Bubz, who’s featured in the Cannabis Voter Project video. “We are not giving up and won’t sit idle and wait for federal legalization to just happen versus creating the demand the people deserve as it relates to this issue impacting so many.”
HeadCount, one of the nation’s largest voter registration organizations, launched the Cannabis Voter Project four years ago as a way to engage and turn out voters through cannabis reform — an issue that is supported across the political spectrum and is a highly motivating cause to many Americans who are otherwise disenchanted with government.
“These days, it often feels like politics is defined by our disagreements,” said Cannabis Voter Project director Sam D’Arcangelo, “But more than two thirds of Americans believe cannabis should be legalized. We all need to make our voices heard so elected officials know this issue is important to voters.”
Ahead of the midterm election, HeadCount’s Cannabis Voter Project will engage in their “Roll Up To The Polls” campaign, which will register voters and educate them about how voting can impact cannabis policy.
